Scenes from This Year’s American Sewing Expo

 

McCall's designer Melissa Watson admires the leather jacket this American Sewing Expo attendee made.
McCall’s designer Melissa Watson admires the leather jacket this American Sewing Expo attendee made.

So we’re back from Novi, Michigan, where the McCall Pattern Company exhibited at the 2014 American Sewing Expo. We had a great time! But before I show you a little more about that, here’s a link to Lladybird/Lauren’s post about choosing fabric for the #V1419Sewalong: Fabric Selection. Reminder: She and I are trading off on posts about this sewalong. Next week I’ll talk about muslins.

But let’s get back to this year’s American Sewing Expo…. Here’s  a glimpse of what was going on in our booth and at the show:

Event planner extraordinaire David Tutera (and new McCall's designer!) signed autographs.
Event planner extraordinaire David Tutera (and new McCall’s designer!) signed autographs.
McCall's designer Khaliah Ali also chatted with fans and shared style tips at the American Sewing Expo.
McCall’s designer Khaliah Ali also chatted with fans and shared style tips.
And more designers in our booth! Clockwise from left: Joi Mahon (McCall's); Katherine Tilton (Butterick); Gertie (Butterick).
And we hosted more designers in our booth! Clockwise from left: Joi Mahon (McCall’s); Katherine Tilton (Butterick); Gertie (Butterick).
We raffled off some of David Tutera's new fabric line with Fabric Traditions for Jo-Ann Fabrics.
We raffled off some of David Tutera’s new fabric line with Fabric Traditions for Jo-Ann Fabrics.
We bought fans ice cream and admired the things they sewed with our patterns.
We bought fans ice cream and admired the things they sewed with our patterns.
We hosted a fashion show of our latest patterns.
We held a fashion show of our latest patterns.
We sponsored the annual Passion for Fashion show and served as one of the judges.
We sponsored the annual Passion for Fashion show and served as one of the judges.
The McCall Pattern Company at the 2014 American Sewing Expo.
And we had a lot of fun!

I’ll post more photos from the American Sewing Expo on our McCall’s Facebook page, and you can see all the looks from our fashion show here. Have you been to this show? What about other sewing shows, like the Sewing & Stitchery Expo in Puyallup or PatternReview meetups? What’s your preferred way to take classes and congregate with fellow sewists? Leave a comment here!

We’ve been sewing since 1863.

6 comments
  1. Hmm is anyoe else havng probblems with the pictures on this blog loading?
    I’m trying to figure out if its a problem oon mmy end or
    if it’s the blog. Any suggerstions would be greatly appreciated.

    1. Hi Arnette! No, we haven’t gotten any reports of this. Did you try another browser?

  2. That looks so fun! I would love to go sometime. I once went to Martha Pullen’s Sewing Market in Arlington and this month I hope to go to the Original Sewing Expo in Ft. Worth at least for the day on Saturday.

  3. It looks like it was so much fun! I wish I had been there! Maybe next time.

  4. I really love how McCall’s is reaching out to the home seamsters with social media and attendance at sewing conferences. I especially liked all the “sew-lebrities” the McCalls group brought to the ASE. It was also fun to see Kathy again and meet the rest of the McCall’s team And I really enjoyed the fashion show. I want that pink fabric!! And I loved that Melissa invited us to try on jackets in the booth. So much fun trying on Joi’s heavy wool coat!

    1. Hi Kyle! Great to see you again and so glad you approve of our efforts. We’re trying!

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